A2K London · October 2026 Previews

11 campaigns for approval · unpublished drafts in Klaviyo, nothing scheduled

O01O02O03O04O05O06O07O08O09O10O11
October 2026, for approval. 11 emails, all saved in Klaviyo as unpublished drafts, nothing scheduled. O01 to O07 lead with the newest arrivals (10 new convertible hoops, the orchid and pink quartz statement necklaces, parrot, sakura heart and lily of the valley pieces) plus the best sellers since June. O08 to O11 build to a Halloween sale, Thursday 29 October to Sunday 1 November. Working assumption until Kiki confirms: 20% OFF everything, 25% OFF orders over $100, 30% OFF orders over $150, applied automatically, moissanite excluded, not combinable except with free shipping. The Shopify discount is not created yet. All products, links and images verified live today.
O01Thu 1 Oct

New Convertible Earrings

Engaged + Needs Attention

SUBJECT

10 new convertible earrings, just in

PREVIEW TEXT

Garnet, lapis, citrine, amethyst and more.

OFFER

Buy 3 convertibles, get the 4th free (live on site)

Products (7)
  • Garnet & Tulip Convertible Earrings $59 (featured)
  • Garnet & Sakura Convertible Earrings $59
  • Citrine & Coral Convertible Earrings $59
  • Pink Quartz & Rose Convertible Earrings $59
  • Lapis Tulip Convertible Hoops $59
  • Green Agate Convertible Earrings $57
  • Amethyst Rose Convertible Hoops $59
Open full email ›
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O02Mon 5 Oct

Statement Necklaces

Engaged

SUBJECT

New: the orchid statement necklace

PREVIEW TEXT

Our new orchid necklace, with a matching bracelet.

Products (5)
  • Orchid Jade & Pearl Necklace $128 (featured)
  • Orchid Jade & Pearl Bracelet $89
  • Pink Quartz Floral Necklace $76
  • Orchid Amethyst Necklace $145
  • Coral & Turquoise Necklace $79
Open full email ›
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O03Thu 8 Oct

Best Sellers

Engaged

SUBJECT

The pieces our customers buy most

PREVIEW TEXT

Number one is a pair of convertible hoops.

Products (7)
  • Green Cloisonné Pearl Hoops $55 (featured)
  • Jellyfish Pearl Earrings $59
  • Convertible Cloisonné Green Hoops $52
  • Convertible Garnet Earrings $58
  • Mother of Pearl Lily Brooch $65
  • Berry Garden Necklace $28
  • Amazonite Lotus Earrings $63
Open full email ›
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O04Mon 12 Oct

Birds and Parrots

Engaged

SUBJECT

New: parrot earrings, painted by hand

PREVIEW TEXT

New parrot earrings, and the rest of our birds.

Products (7)
  • Parrot Floral Drop Earrings $68 (featured)
  • Bird Swing Earrings $55
  • Tropical Parrot Earrings $35
  • Bird and Flowers Hoops $29
  • Swallow Drop Earrings $39
  • Hummingbird Hoops $34
  • Beaded Flamingo Earrings $39
Open full email ›
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O05Thu 15 Oct

Lily of the Valley

Engaged

SUBJECT

Lily of the valley, now in a convertible hoop

PREVIEW TEXT

Mother-of-pearl bells and amethyst, plus the brooch and necklaces.

Products (7)
  • Amethyst Lily of the Valley Hoops $52 (featured)
  • Mother of Pearl Lily Brooch $65
  • Mother of Pearl Lily Necklace $63
  • Porcelain Lily Necklace $98
  • Lily of the Valley Drops $52
  • Carved Lily Earrings $49
  • Lily Bouquet Brooch $65
Open full email ›
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O06Mon 19 Oct

Pink Tones

Engaged

SUBJECT

New: sakura heart earrings

PREVIEW TEXT

Soft pink pieces for autumn, from sakura to rose quartz.

Products (7)
  • Sakura Heart Drop Earrings $65 (featured)
  • Sakura Pearl Earrings $59
  • Pink Sakura Earrings $55
  • Sakura Tassel Studs $68
  • Pink Quartz & Garnet Hoops $58
  • Pink Lily of the Valley Drops $59
  • Amazonite Lotus Earrings $63
Open full email ›
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O07Thu 22 Oct

Owls, Cats and Moonlight

Engaged

SUBJECT

Owls, cats and a snake for October

PREVIEW TEXT

Plus labradorite, onyx and black moissanite.

Products (7)
  • Porcelain Owl Hoops $39 (featured)
  • White Cat Floral Earrings $52
  • Sakura Cat Earrings $39
  • Labradorite Hoops $69
  • Abalone Snake Earrings $25
  • Jasper & Black Onyx Bracelet $69
  • Black Moissanite Studs $90
Open full email ›
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O08Tue 27 Oct

Halloween Sale Starts Thursday

Engaged

SUBJECT

Our Halloween sale starts Thursday

PREVIEW TEXT

Up to 30% OFF, Thursday to Sunday.

OFFER

Up to 30% OFF · automatic, no code

Products (6)
  • Orchid Amethyst Necklace $145 (featured)
  • Quartz Pearl Cluster Necklace $148
  • Amazonite Layered Necklace $95
  • Lapis Lazuli Link Bracelet $98
  • Lapis Fish Necklace $109
  • Floral Bouquet Brooch $75
Open full email ›
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O09Thu 29 Oct

Halloween Sale

Engaged + Needs Attention

SUBJECT

Halloween sale: up to 30% OFF starts now

PREVIEW TEXT

Up to 30% OFF, four days only.

OFFER

Up to 30% OFF · automatic, no code

Products (7)
  • Jellyfish Pearl Earrings $59 (featured)
  • Cloisonné Garnet Earrings $58
  • Garnet & Sakura Convertible Earrings $59
  • Pink Quartz & Garnet Hoops $58
  • Amethyst Convertible Earrings $59
  • Orchid Amethyst Drop Earrings $69
  • Amethyst Grape Earrings $69
Open full email ›
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O10Sat 31 Oct

Happy Halloween

Engaged

SUBJECT

Happy Halloween: two days left for up to 30% OFF

PREVIEW TEXT

New convertibles and necklaces, with the sale on until Sunday.

OFFER

Up to 30% OFF · automatic, no code

Products (5)
  • Amethyst Rose Convertible Hoops $59 (featured)
  • Pink Quartz Floral Necklace $76
  • Citrine & Coral Convertible Earrings $59
  • Lapis & Cloisonné Convertible Hoops $57
  • Green Agate Convertible Earrings $57
Open full email ›
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O11Sun 1 Nov

Halloween Sale, Last Day

Engaged + Needs Attention

SUBJECT

Last day: up to 30% OFF ends tonight

PREVIEW TEXT

The Halloween sale ends at midnight.

OFFER

Up to 30% OFF · automatic, no code

Products (7)
  • Convertible Garnet Earrings $58 (featured)
  • Mother of Pearl Lily Brooch $65
  • Blue Porcelain Orchid Earrings $65
  • Amazonite Lotus Earrings $63
  • Lily Drop Earrings $66
  • Lavender Floral Drop Earrings $75
  • Coral & Turquoise Necklace $79
Open full email ›
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